SAFEBUB

SafeBub is a brand on a mission to equip Australian parents with trusted, thoughtfully designed baby safety products that protect their little ones, both at home and on the go.

DELIVERABLES

Refreshed visual and written content aligned with the brand’s evolving identity and safety-first ethos. Each post featured original, parent-focused copy and curated hashtag sets grounded in audience behavior and industry trends. The result: a cohesive, confident presence that resonated with both new and seasoned parents.